Lessons from a National TV Pilot

This is an interesting report based on real experience demonstrating to the (overly?) critical reader that second screen interactivity with a TV show simply is an existing social network OR a very simple voting app. There will be an app for the Eurovision song contest: wonder if that is going to make a difference to the experience. It is the ultimate TV voting occasion though. Otherwise we do recommend Richard Kastelein’s site App TV Market for all your latest and greatest about the second screen and apps on TV.

via Screach: What We Learned About Second Screen From A National TV Pilot [2004] | Opinion – TV App Market – Social TV, Connected TV, TV Apps, Second Screen, Transmedia.